News — prom2023
Prom Dresses in Every Color of the Rainbow
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When it comes to buying a prom dress, the first question shoppers usually ask themselves is “what color do I want to wear?” And it’s a tough question to answer. It depends on so many factors: what do you feel comfortable wearing? Do you want to escape your comfort zone? What are your classmates wearing? And that’s just the beginning. While we’ve taken it upon ourselves to give you an outline of the most popular colors and styles for prom 2023, we thought it would be even more helpful to take it back to the basics and go color by...
Colette Best-Sellers
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Colette’s Philosophy Lots of brands blew up the prom dress scene for the 2023 prom season, but none did it quite like Colette for Amari. Contrary to the dainty and feminine air of the Colette website, the designer, Daphne (or Daf) holds a commitment to keeping things spunky. Her designs may be innovative and peak prom style, but her prom night philosophy is anything but: “burn a few bridges. Quit something without regret. Make a boy cry. Find love, lose love. Now go find a dress that shows everyone that you are as badass as you know you know you...
Hot Product Alert! Ellie Wilde Edition
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Ellie has people going totally Wilde for the Ellie Wilde “Wilde Springs” 2023 prom collection. This is a line that is incredibly versatile and caters to every vibe prom-goers are considering for their prom night. It truly does it all; corset tops, feathery details, bright and jewel tone colors, the works. Even if you’re looking for a traditional prom look, the Wilde Springs collection has dresses that include modernized elements of our favorite go-to looks. Not only is their line completely mobbed at every trunk and trade show they attend, but the Amari phone has been ringing off the hook...
Popular Colors and Styles for Prom 2023
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Every season, everyone wants to know one thing: what is everyone else wearing? Whether you’re looking to buy in-style, or you’re wondering so you can buy something that stands out, Amari has the answers for you. Popular colors and styles change year to year of course, but this season, you may be a little surprised to hear what we’re seeing in-store. What Was Popular for Prom Last Year? For prom 2022, Amari sold almost exclusively mermaid or a-line dresses. Prom-goers on the whole were looking for a more fitted silhouette, minimalist design, and jewel-tone colors. We sold lots of hunter...
The Ball Gown Comeback
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What’s Popular for Prom this Year? Though we’re still early on in the prom shopping season, we quickly concluded that the biggest colors for prom 2023 so far are red, hot pink, green, and all shades of blue. Purple and black are also honorable mentions this year. But if you’ve come in and tried dresses on in-store already, you won’t be surprised to hear that people have been overwhelmed with options. Designers from every brand went all-out this year, and now there are so many different choices that people aren’t sure what’s trending! Amari’s got you covered. Based on the...