News — prom

Prom Dresses in Every Color of the Rainbow

Amari Prom amariprom backlessdress beadeddress blackpromdress blue dress clarisseprom Colette Prom colorsdress goldpromdress green prom dress halter-top-prom-dress lace prom dress lafemmeprom orangepromdress pinkpromdress primavera prom prom prom2023 promdress promdressesMA promdressesnearme purplepromdress reddress whitepromdress yellowpromdress

Prom Dresses in Every Color of the Rainbow

When it comes to buying a prom dress, the first question shoppers usually ask themselves is “what color do I want to wear?”  And it’s a tough question to answer. It depends on so many factors: what do you feel comfortable wearing? Do you want to escape your comfort zone? What are your classmates wearing? And that’s just the beginning. While we’ve taken it upon ourselves to give you an outline of the most popular colors and styles for prom 2023, we thought it would be even more helpful to take it back to the basics and go color by...

Read more →


Colette Best-Sellers

a-line prom dress Amari Prom amariprom Colette Prom halter-top-prom-dress lace prom dress mermaidskirt mermaidtrain prom prom2023 promdress promdressesMA promdressesnearme

Colette Best-Sellers

Colette’s Philosophy  Lots of brands blew up the prom dress scene for the 2023 prom season, but none did it quite like Colette for Amari. Contrary to the dainty and feminine air of the Colette website, the designer, Daphne (or Daf) holds a commitment to keeping things spunky.  Her designs may be innovative and peak prom style, but her prom night philosophy is anything but: “burn a few bridges. Quit something without regret. Make a boy cry. Find love, lose love. Now go find a dress that shows everyone that you are as badass as you know you know you...

Read more →


Hot Product Alert! Ellie Wilde Edition

Amari Prom amariprom beading elliewilde feathers lace up back mermaidskirt mermaidtrain offtheshoulder openback prom prom2023 promdress promdressesMA promdressesnearme sequins

Hot Product Alert! Ellie Wilde Edition

Ellie has people going totally Wilde for the Ellie Wilde “Wilde Springs” 2023 prom collection. This is a line that is incredibly versatile and caters to every vibe prom-goers are considering for their prom night. It truly does it all; corset tops, feathery details, bright and jewel tone colors, the works. Even if you’re looking for a traditional prom look, the Wilde Springs collection has dresses that include modernized elements of our favorite go-to looks.  Not only is their line completely mobbed at every trunk and trade show they attend, but the Amari phone has been ringing off the hook...

Read more →


Popular Colors and Styles for Prom 2023

a-line prom dress Amari Prom amariprom beadeddress clarisseprom colette faviana la femme lace prom dress lace-up back lafemmeprom leg slit legslit mermaidskirt mermaidtrain openback primavera primavera prom prom prom2023 promdress promdressesMA promdressesnearme seqins stretch-jersey

Popular Colors and Styles for Prom 2023

Every season, everyone wants to know one thing: what is everyone else wearing? Whether you’re looking to buy in-style, or you’re wondering so you can buy something that stands out, Amari has the answers for you. Popular colors and styles change year to year of course, but this season, you may be a little surprised to hear what we’re seeing in-store.  What Was Popular for Prom Last Year? For prom 2022, Amari sold almost exclusively mermaid or a-line dresses. Prom-goers on the whole were looking for a more fitted silhouette, minimalist design, and jewel-tone colors. We sold lots of hunter...

Read more →


The Ball Gown Comeback

Amari Prom amariprom ball gown beadeddress beading colette colorsdress corset back haltertop jovani lace-up back leg slit legslit open back openback prom prom2023 promdress promdressesMA promdressesnearme

The Ball Gown Comeback

What’s Popular for Prom this Year? Though we’re still early on in the prom shopping season, we quickly concluded that the biggest colors for prom 2023 so far are red, hot pink, green, and all shades of blue. Purple and black are also honorable mentions this year. But if you’ve come in and tried dresses on in-store already, you won’t be surprised to hear that people have been overwhelmed with options. Designers from every brand went all-out this year, and now there are so many different choices that people aren’t sure what’s trending!  Amari’s got you covered. Based on the...

Read more →